Beewus is an organic honey brand from Portugal.
The objective was to create a more captivating branding that resonates with the contemporary market.
Beewus is an organic honey brand from Portugal.
The objective was to create a more captivating branding that resonates with the contemporary market.
Inspiration
Initially, I aimed for a natural, beige-toned design, reflecting current organic trends.
However, I was happy to hear that the client encouraged a bolder direction, inspiring vibrant concepts influenced by brands like Oatly, Surreal cereals, and neon palettes for a striking, modern look.
Inspiration
Inspired by the previous Beewus shoot, this branding captures the adventurous spirit of the horse mascot.
Targeting mid-high-class consumers who seek healthy products and appreciate modern, cool design, BeeWus blends luxury, organic quality, and an adventurous spirit for a never-before-seen honey experience.
Inspiration
Initially, I aimed for a natural, beige-toned design, reflecting current organic trends. However, the client encouraged a bolder direction, inspiring vibrant concepts influenced by brands like Oatly, Surreal Cereal, and neon palettes for a striking, modern look.
